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Social media monitoring

The Online Group uses social media monitoring tools to identify online opportunities for your company

By using online and social media monitoring we reveal useful information on brands, customers and the competition. This data gives a good display of the strengths and weaknesses of a strategy or campaign. With this information, we get to work: we come up with coherent analyses to make clear where online opportunities for a brand or organization exist at a glance.

Social media monitoring

Monitoring the performance of a social media campaign preceding, during and after an online or social media campaign started, can be of great added value. Our analysts supply clear overviews of what is said about a product or service, on forums, blogs and social media channels: research of the competitors, reputation of a brand or organization, brand awareness or trends in the market. We constantly follow the latest online and social media trends through our social media monitoring tools and display these in clear analyses. Per client we select the tools that are the best fit with the need for information and demands. By selecting different tools and online analyses we ensure that valuable insights appear.

Reputation management on social media

Depending on data and analyses we get to work on improving the online reputation of an organization or brand. Besides this we can, by producing relevant content, enhance the online visibility on online channels and ensure through search engine marketing that a brand has high online visibility in search engines.

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